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Ana Negreiros Van de Werf - Aurora

Hello.

Talented
partners.

Aurora collaborates on a project-by-project basis, bringing in talented partners as needed to match each project's unique goals. Alongside agencies, event producers and hospitality venues, here's a look at our close circle of talented professionals who join us more frequently.

Marketing Wizard

Carolina Loren

Carol loren.png

Specialized in Go-to-Market and Communication tactics. Expertise includes marketing and financial strategy, process automation, demand generation, and brand growth through data-driven and AI-powered solutions.

Narrative Strategist

Vitória Dias

vitoria dias

A contemporary historian and philosopher, founder of Vera Consulting. She specializes in editorial curation, biography writing, and family succession mentoring, with a unique focus on reconnecting businesses to their roots and heritage.

Cinematic Storyteller

Ana Duarte

Mulher nova com a camisola cinzenta

Content filming expert, brand narrative creator, and editor. She is responsible for overseeing the production of Masterclasses, crafting compelling visual stories that elevate brand messaging and engagement.

the A-TEAM.

Ana Tucci Van de Werf, founder & chief of branding, and her brother, Fernando Tucci Negreiros, mathematician and head of data intelligence, lead insightful strategies with a result-driven attitude.

This
is her

A consumer insights and branding expert, who inspires people when talking about her métier.

Proud owner of a Marketing degree and MBA, and a Branding certification from Northwestern University's Kellogg School of Management

in Chicago.

Worked with multinationals but has a soft spot for assisting entrepreneurs.

Avid observer,  passionate about psychology and other human sciences, because she loves to know what makes people tick.

A fountain of insightful and creative ideas that not only sparkle but also deliver results.

Lecturer on Branding, bringing good humor, positive energy and expertise to the stage.

A polyglot with curiosity and love for people's minds, culture, and gastronomical show stoppers from around the world.

Leveraged her hospitality skills as a hotel investor,  leading to very positive financial outcomes.

This
is him

Distinguished mathematician, with a mindset of an engineer and administrator, credentials earned from FEI and FEA - Universidade de Sao Paulo, Brazil.

Known for his discipline and practical approach to problem-solving.

Often seen as the voice of reason, providing grounded and logical perspectives.

Skilled data analyst, adept at interpreting complex data sets.

A food lover who also enjoys expressing his culinary creativity as an amateur chef and mixologist.

Specialization in Data Science and Business Analytics by Mackenzie University in Brazil, transforming data in useful information for companies that want to make better decisions.

A witty introvert who knows how to ask the right questions.

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