a shed of
to help your
To bring an aurora to a Brand is to guide a business to success.
Aurora is also the name of Ana and Fernando's great-grandmother.
Her life history, like many others, is filled with thriving adventures.
A kind of story that remains embedded in our genes, inspiring us to seek great challenges.
Every Brand has a story to tell.
For it breathes the life of those who dreamed of prosperity.
Aurora means to enlighten the right course, the right assets, and the right reasons to pursue a marketing goal. To ignite a moment full of clarity, filled with potential and pure energy.
Your Brand's aurora.
Founder of Branding Aurora
Ana Luisa Negreiros has a bachelor degree in Social Communications & Marketing, masters in Administration, and Branding specialization.
She worked in management consulting and business development in Latin America before becoming Project Director & Partner at Troiano Branding, the first agency dedicated to brand management in Brazil. During this period, she developed projects for national and international companies, such as Walt Disney, Kimberly Clark and Pepsico. She also became a Branding professor and keynote speaker.
She currently resides in the South of France as a hôtelière, as managing partner and head of Branding for a boutique hotel and gastronomic restaurant. She is the author of the book "Into Alpilles", a dive into the region where her hotel is located, bringing stories and recommendations to tourists.
In 2019 she founded Branding Aurora, a branding consultancy for small and medium-sized business around the world. She also writes articles on Medium and LinkedIn bringing the optics of motherhood as a tool for brand management enhancement.
Lessons Learned at:
Northwestern University, Chicago USA.
KELLOGG SCHOOL OF MANAGEMENT
SPECIALIZATION ON BRADING
San Pablo - CEU, Madrid, ESPAÑA
MBA - STRATEGIC LEADERSHIP
Head of Social Media
Intelligence at Branding Aurora
Fernando Negreiros has "many hats".
Engineer, former athlete and financial director of the student directory at the University of São Paulo, he also studied mathematics, having worked for years as a teacher. Nowadays he is an entrepreneur in the automobile sector.
Over the years he developed digital intelligence skills, becoming an expert in
E-Marketing. Among his capacities, his main objective is to increase the online visibility of a brand, attracting the most adherent targets to a business.
At Branding Aurora he will act as a digital media planner, providing SEM & SEO services, optimizing results in search engines.
Lessons Learned at:
Escola Politécnica, BRASIL
POLI - Universidade de São Paulo
Faculdade de Economia e Administracão, BRASIL
FEA - Universidade de São Paulo
Instituto de Matemática e Estatística, BRASIL
IME - Universidade de São Paulo
ESPM, Sao Paulo, BRASIL.
BACHELOR IN MARKETING & COMMUNICATIONS